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  • Cabela’s

Cabela's logo

Cabela’s supports its renowned service-centric brand with RightNow.

Business Goals

  • Extend competitive differentiation based on exemplary customer experience
  • Optimize use of online communication channels
  • Minimize technology ownership costs

About Cabela's

Cabela’s is the world’s largest direct marketer and a leading specialty retailer of hunting, fishing, camping, and related outdoor merchandise.

 

Visit Cabela’s Website » 
Visit Cabela’s Support Site »
Download Full Cabela’s Case Study »

 

From Our Client

Testimonials

“RightNow is a complete solution that enhances the overall customer experience while also boosting the productivity and performance of our contact center. It also drives ongoing improvements in our communication processes so that we can continue to differentiate ourselves from our competitors.”

- Ron Spath, Vice President of Customer Relations, Cabela’s

A Deeper Look

How They Achieved Success

  • Broad recognition as one of the country’s most customer-centric retailers
  • More than 300,000 questions answered every month via web, email, and chat
  • Noticeable reduction in email within one week of deployment
  • 2.5-hour email turnaround time

RightNow CX
In Action

Web Experience

  • Web Self-Service
  • Email Management

Contact Center Experience

  • Dynamic Agent Desktop

Engage

  • Customer Feedback

Resources

You Might Also Be Interested In...
  • Article Retail Case Study Composite 324 KB
  • Data Sheet RightNow Web Self-Service 1.13 MB
  • Article Email Management 42 KB
  • Product Demo Feedback Demo 4:13
  • Best Practices Guide Agent Desktop 686 KB

Next Steps

A Great Customer Experience Starts Here
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